The Summer Blockbuster Movie Season WinnersSeptember 6th, 2012 at 12:30 pm by Marcus Jackson under The Movie Guru, Uncategorized
Marcus Jackson, the WALA / WFNA Resident Movie Guru here. Well, Labor Day has come and gone and many of you had enjoyed the final holiday for the unofficial end of the Summer season. The BIG question is which Blockbuster movie is the coveted winner of the Summer Blockbuster Movie Season – mainly, it was down to the three mainstream Superhero movies that came out this summer ….. And The Winner Is …….
“AVENGERS ASSEMBLY!” The Number 1 Movie for the summer and probably for the year 2012 is Mavel’s The Avengers. Ever since it’s U.S. debut on May 4th this superhero team has just dominated the big screen, especially in the month of May being the No#1 movie for that entire month. As of today, the Total Gross that Marvel’s The Avengers has earned is $619,545,000 (as reported by Box Office Mojo). Not too far behind in Second place is The Dark Knight Rises with a reported Total Gross earning of $431,196,000 as of today. And coming in Third place Marvel’s The Amazing Spider-Man – this reboot of the franchise earned as of today a Total Gross of $259,575,000.
Here are the major factors to how we’ve come to this plateau of this crucial money making film season. 1. The Avengers got a VERY EARLY START with the May 4th opening; which leads to the number 2 factor – WORD OF MOUTH. After the Midnight showings and even before with Comic Con 2012 premiering Preview Clips to the Comic Con audience … the iPhones & Smartphones were buzzing. Coming up to Factor #3 – IMAX vs 3D — The Avengers & The Amazing Spider-Man had 3D movie screenings as well as in IMAX theaters where as The Dark Knight Rises only had the regular & IMAX movie screenings … no 3D theaters projecting the Christopher Nolan conclusion to his trilogy of how “The Batman” came to be – at least the way he interpreted it. Number4: The 4TH of JULY OPENING - The Golden Calf this summer was The Amazing Spider-Man. This Retelling / Rebooting / Retooling of the web slinger franchise was good but it did get mixed reviews from the critics; nevertheless it was enough to garnish the big bucks from that holiday weekend to give it the push it needed to keep in contention to win 3rd Place overall this Summer Movie Season. Some people are saying if The Dark Knight Rises would have opened on that holiday weekend the Box Office numbers would have been vastly different right now.
All I can say is that SUPERHEROES RULES!!! But I must mention that there was a surprise hit movie that moved in under the radar. It was Seth McFarland’s crazy foul mouthed comedy Ted starring Mark Walhberg. It beat out the stripper film Magic Mike for the top spot at the Box Office when they first came out in theaters. I guess we wanted to see a dirty mouth talking teddy bear more than Channing Tatum and Matthew McConaughey stripping to next to nothing (but I did get to see Olivia Munn “topless” – a nerd’s dream come true).
All & All, this year’s Summer Blockbuster Movie Season has been for the most part one for the record books. There were some disappointing moments that we thought that the box office draw would be more but it is safe to say that if you are a superhero fan from either the Marvel or DC Comics universe for were very pleased and satisfied with what you saw.
Now we can relax ….. but not for long ….. Because The Fall Movie Season starts this coming weekend. Yes, the movie business takes no breaks. It’s a Business and it’s My Business to keep you in the know on what’s out there just waiting to air on the Big Screen
Welcome Fall! Time to cool down …. but keep the heat on what’s to come out there in the world of Motion Pictures – what we like to call The Movies …. I’ll See You There!